Gupshup Launches GPT-3 Enterprise Chatbot Builder

Enterprise conversational AI developer Gupshup has debuted a new tool for producing chatbots powered by OpenAI’s GPT-3 large language model (LLM). The new Auto Bot Builder platform applies GPT-3 and fine-tuned proprietary data to generate a chatbot as powerful as ChatGPT but oriented around a specific business and its needs.

Gupshup Auto Bot

Gupshup’s AI communications platform already connects AI assistants through its API to more than 100,000 businesses and developers across 30 channels. The new service augments that conversational AI setup with GPT-3’s interface. Unlike ChatGPT, the Auto Bot platform allows for specialized knowledge databases. Gupshup has already created industry-specific variants of the model with domain expertise that businesses can then complete with their corporate proprietary enterprise knowledge to make the chatbot uniquely suitable for their business. The AI can then be deployed to the same mobile and web-based communications services, including Gupshup’s own Gupshup IP (GIP) messaging channel. Essentially, it makes the chatbots already operated by businesses more powerful and better at engaging with customers.

“GPT-3 represents a massive improvement in language and conversational abilities. We’re excited to help enterprises harness the power of LLMs to enhance their customer experience,” Gupshup CEO Beerud Sheth said. He added, “Gupshup is always among the first to bring the latest technology to enterprises, and we’re glad to launch the Auto Bot Builder. This is just the beginning of a new wave of innovation, and we expect to rapidly roll out more advanced capabilities.”

GPT-3 Business

Gupshup’s turn to GPT-3 follows its rapid expansion in the last few years. The company acquired startups focusing on conversational AI for e-commerce and retail, finance, and cloud communication, among other verticals, after raising $340 million in 2021. The move fits with the explosion of interest in applying generative AI chatbots like those made with GPT-3 for enterprise purposes. It’s part of why Microsoft is investing yet more billions into OpenAI and expanding its presence on the Azure platform and why Jasper has already released a chatbot version of its generative AI engine. It also adds a new twist to the enterprise conversational AI story that has garnered so much investment for startups like PolyAI and Aisera. The question is if GPT-3 or some version of generative AI will be an expected element of future chatbots and phone AI assistants the way some form of conversational AI has become a standard feature for business services.

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