Meredith, Media, and Voice with Rachel Reed – Voicebot Podcast Ep 143
Meredith is a media powerhouse that reaches over 180 million people with some of the top brands in publishing including People Magazine, Allrecipes, Entertainment Weekly, Travel + Leisure, Food and Wine, Instyle, Real Simple, Southern Living, Better Homes and Gardens and dozens of other brands. In addition, Meredith operates 17 local television stations in 12 U.S. media markets.
Meredith has invested in voice enabling several magazine titles and is expanding support for Amazon Alexa skills. In our conversation, we discuss Meredith’s Entertainment Weekly Alexa skill, the new Real Simple meditation skill, Allrecipes, corporate voice strategy, and more.
My guest is Rachel Reed, Senior Innovation Manager at Meredith. Earlier in her career, Rachel was a marketing manager at Time Inc. and also worked at Pallisades Media Ventures, Burson Marsteller, and Johns Hopkins University.
Show Notes – Rachel Reed Interview, Meredith Corp
- Read about Meredith’s Alexa Skill: Mindfulness and Media Meet in Real Simple Relax Meditation Skill
- Learn more about a Voicebot study that included Meredith’s Entertainment Weekly Alexa Skill: New Report Shows That Users have a 71% Preference for Human Over Robot Voices
- Follow Meredith Corp on Twitter and the Web: @MeredithCorp Meredith.com
- Check out some Alexa Skills from Meredith Corp: Entertainment Weekly Real Simple Relax Allrecipes
You can listen to the podcast interview above, on Google or Apple Podcasts or most of the leading podcast players.