Chicago Tribune – Chicago Startup Teams with Target to Take on Amazon Alexa Voice Search

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Chicago Tribune – Addstructure, a natural language processing startup, is looking to change the way you order items from Target and other retailers by just using your voice. The startup was one of ten companies to be selected to be part of the first Target+Techstars retail accelerator at the Target headquarters this summer. Addstructure’s natural language processor can be installed in cooperation with retailers existing systems. For Target, that means it’s mobile app. The startup has also landed contracts with Under Armour, L’Oreal and 1stdibs this month. LINK