Early last month, rumors swirled that Samsung was working on its own virtual assistant called Bixby. Today, Samsung confirmed these rumors in a blog post.
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A recent report from AndroidGuys speculates that Samsung could be developing it’s own smart speaker called Hello to compete directly with Google Home and the Amazon Echo.
Last October, Samsung acquired Viv Labs, an artificial intelligence startup founded by the creators of Apple’s Siri, signaling that the company also wanted a piece of the new voice assistant market.